The U.S. lost its seat to the European Union as the world's largest economy. ( source: IMF and CIA World Fact Book ).
The European Commission estimates that the EU's single online market is worth more than €100 billion in revenue a year.
Achieving a digital single market is a top priority for Europe... top of the list of all policy initiatives to re-launch the single market project," said Viviane Reding the EU Commissioner for Information Society and Media.

With a single market, free movement of people, goods, services and capital, we also have 23 official languages spoken by more than half a billion people.

What are their habits online?
How do they use the internet?
Are the cultural differences important?

MD of Oban Multilingual, world leader in multilingual search engine optimisation, Greig Holbrook's speak at Marketing Week Live! gives us some insights into this field.